Everything you need to make marketing decisions

Features

Everything you need to make marketing decisions

01 · Dashboard

One business dashboard

Revenue, spend, ROAS and conversions across every channel on one screen. Derived metrics — MER, ad cost share, site conversion — are calculated for you, so there is no reconciling numbers by hand.

• Revenue, spend and ROAS across all channels together
• MER and ad cost share calculated automatically
• Period comparisons and day-over-day trends
• One metric standard for every project

Next02 · Budget — Budget planning with live actuals

02 · Budget

Budget planning with live actuals

Set a plan by channel and actual spend flows in on its own from your accounts. Overspend, remaining budget and the pace to month-end are visible at a glance — no separate spreadsheet.

• Plan versus actual for every channel
• Live spend from Google Ads and Meta
• Overspend and remaining budget in plain sight
• Unlimited breakdown rows

Next03 · SEO & Search — Search Console, cleaned up

03 · SEO & Search

Search Console, cleaned up

Queries, positions, impressions and CTR from Search Console, gathered into readable reports. Brand versus non-brand, rising and falling positions — with no manual CSV exports.

• Queries, positions, impressions and CTR
• Brand versus non-brand split
• Position trends over the period
• Pages and queries that slipped

Next04 · Competitors — Who shares your auctions and organic results

04 · Competitors

Who shares your auctions and organic results

From DataForSEO you can see who competes with you in paid results and in organic search, on which queries, and how often you overlap.

• Competitors in Google Ads auctions
• Overlap in organic results
• Shared keyword queries
• Impression share alongside competitors

Next05 · Product feed — Merchant Center health

05 · Product feed

Merchant Center health

The state of your product feed without opening the account: how many products are disapproved, the reasons, prices and availability. Problems are visible before they eat your budget.

• Disapproved products and rejection reasons
• Prices and availability across the feed
• Share of active products
• Feed problems on a single screen

Next06 · AI advisor — Explanations in plain language

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06 · AI advisor

Explanations in plain language

Ask “why did revenue drop last week?” and get an answer from your real data, with specific channels and numbers — not generic advice from the internet.

• Answers from your real data
• Metrics explained in plain language
• Hints on what to look at next
• No made-up numbers and no “roughly”

❙❙Pause

From access to report — round the clock

1. 01

   Connect your accounts

   Via official OAuth for Google and Meta. No passwords, read-only access.

2. 02

   The sync runs round the clock

   Every 3 hours the system pulls GA4, ads, SEO, the product feed and CRM into one data store, plus a full history rebuild once a day.

3. 03

   The report is always up to date

   Dashboard, budget, competitors and the AI advisor on one screen — no manual assembly.

Live sources, not an Excel import

• Google Analytics 4
• Google Ads
• Meta Ads · FB / IG
• Merchant Center
• Search Console
• eSputnik / CRM
• DataForSEO
• +Actively evolving — we can add any source you need.